Photography: Jackie King

The New York launch of New African Fashion made headline news.

The book itself and the talk at the NY Public Library was previewed in Paper magazine – read the story here.

The talk was also attended by Simone S Oliver from the New York Times, who used the debate as the basis of her feature discussing Africa’s influence on international fashion. Entitled Designers Take A Fresh Look At Africa, it quotes Helen Jennings, Duro Olowu, Mimi Plange and Mataano and reiterates the point that there’s so much more to African style than “animal prints, mud cloth and cowrie shells.”

It was was printed in last Thursday’s Styles section. Read the full article here and view the online gallery here.

The NY-based blogs also did New African Fashion proud with several posts about the talk and after party by the likes of Fashion Bomb Daily, Fashion Junkii, Okay Africa, Society HAE and Highsnobette.

Helen Jennings said: “Over the past few weeks I’ve done launches for New African Fashion in Johannesburg, Lagos and London but New York has blown me away. I’m delighted by how well the book has been received. Thank you to everyone who attended the events, bought the book and shared the love.”

Next stop? That’d be telling…